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Every summer, thousands of shoppers look forward to this on Amazon Primary day sale. It offers a great opportunity to save money on a wide selection of products. However, Fourth of July sales are also among the biggest of the year and take place right before Prime Day. The holiday sales feature deals in nearly every category, even some that don’t see as much Prime Day love.
We already have confirmation turned on Dates on Day One by Amazon, taking place nearly two weeks after Independence Day. Unlike last year, when there was only a week between the two shopping moments, the larger gap in event dates this year could leave shoppers confused about what deals to snag and what deals to pass up during the Fourth of July sales July in hopes of getting a better deal during Amazon’s sale.
So if you’re wondering whether it’s best to shop on the Fourth or wait for Prime Day, we’re here to help you with everything you need to know about both events.
Fourth of July Sales vs. Prime Day Deals: Which is Best?
There’s no definitive way to tell which sale is best, but each has its pros and cons that can influence your buying behavior, which we’ll cover below.
Both sales offer some of the lowest prices we’ll see all year and, in all likelihood, both sales (plus Walmart’s sale vs. Prime Day) will merge into one big discount jamboree for the first half of July. Ultimately, the best sale for you will be the one that has the offers you want at the retailers you want to shop at.
Fourth of July Sales vs. Prime Day Deals: Which Retailers Are Participating?
Prime Day is primarily centered around Amazon—after all, it’s an annual event produced by Amazon—so you’ll be shopping mostly in one place. That’s certainly convenient, but not everyone wants to put more money into Amazon’s coffers. Big retailers will try to steal some of the shoppers who are already in a spending mood, with a similar sale announced on Walmart already, and the likes of Best Buy and Target are likely to join as well. But your local retailers probably won’t get involved.
For Fourth of July sales, however, every store in your neighborhood is much more likely to cut prices, so you can support some local businesses. And that’s not to mention the fact that every major retailer in town will be running sales on and around the Fourth. This is ideal if you want to receive your purchases the same day.
Fourth of July sales vs. Prime Day deals: Which product categories will be on sale?
The First Day and Fourth of July sales offer a diverse array of deals in nearly every product category, although there may be a difference in deal volume by category for each sale.
For example, if you’re looking for consumer electronics, especially Amazon devices, Prime Day should be your go-to sale, while appliance, furniture, and mattress sales are more plentiful around the Fourth of July.
That doesn’t mean you can’t catch a mattress deal on Prime Day or pick up a set from the best headphones at a discount during the Fourth of July sales, but it pays to know which sale will best suit your needs.
Fourth of July Sales vs. Prime Day Deals: Why Not Both?
With so many Fourth of July sales (and some really early Prime Day deals) already live, you can make the most of these sales and grab everything you need before the holiday hits and before the Prime Day craziness hits to conquer you.
When it comes to making deals around sales like these, it’s best to set a price you’d be happy to pay in your mind and grab the item if it hits that mark. Waiting for a potentially lower price during limited event hours doesn’t always work, and you could end up with a rough delivery time or, even worse, missing out on the sale entirely if the item sells out. For the sake of a few bucks, it’s often wise to shop early.
One positive aspect of the two sales happening nearby is that you’ll have a second chance to pick up any products you missed earlier in the month. By shopping both sales, you’re more likely to get everything you want instead of putting all your eggs in one sale basket.
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