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Best iPhone in 2024: Which Apple Phone Should You Buy?

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We test every iPhone in real-world scenarios, focusing on its features, design, performance, cameras, battery life, and overall value. We document our findings in an initial review that is periodically updated when there are new iOS updates or to compare with new phones from competitors such as Samsung, Google and OnePlus.

iphone-15-thumb-3 iphone-15-thumb-3

John Kim/CNET

Photography

Photography is a major focus for the iPhone, so we take photos and videos of different subjects in different settings and lighting scenarios. We’re trying out all the new camera modes, like ProRes Log video, which debuted with the iPhone 15 Pro and 15 Pro Max.

Battery life

Battery testing is done in different ways. We evaluate how long the iPhone lasts during a typical day of use and note how it performs during more focused sessions of video calls, media streaming and gaming. We also run a video playback test, which is not always included in the initial review and added later in an update.

Performance measurement

We use benchmarking apps to measure performance along with our own anecdotal experiences using the phone for our review. Of particular note is how the graphics and animations look. Are they smooth? Or do they lag or stutter? We also look at how quickly the phone switches between landscape and portrait orientation and how quickly the camera app opens and is ready to take a photo.

A man holding an iPhone 14 Pro outdoors on a remote hillside A man holding an iPhone 14 Pro outdoors on a remote hillside

Emergency SOS might be one of the most important features to hit any phone this year.

Kevin Heinz/CNET

We perform CPU-intensive tasks like editing photos and videos, exporting videos, and playing games. We assess whether the newer version of the iPhone includes enough features to make it worth upgrading from older models. Some of these tests are added later in updates after the initial review is published.

Read more: How CNET Tests Phones



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